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CodeMach

CAPABILITY

Digital experiences

Brand identity and design

We define visual systems and usage criteria so a brand can communicate more consistently.

What we can define with you

  • Naming and concept
  • Logo and visual system
  • Identity guidelines
  • Priority applications

Technologies selected for context

The stack is confirmed after reviewing requirements, constraints, and operations.

  • Figma
  • Illustrator
  • Photoshop

WAYS TO WORK TOGETHER

Ways to work together

Each option is tailored to the project's goals, deliverables, dependencies, and timeline. Final investment is defined after an initial conversation.

01

Naming and concept

Quote based on scope

Name and conceptual territory exploration based on an agreed brief.

  • Brand and context brief
  • Naming directions for review
  • Conceptual rationale
  • Basic domain review; registration not included
Discuss naming

02

Brand essence

Quote based on scope

Logo, color, and typography defined for the brand's priority applications.

  • Visual direction
  • Logo system
  • Color palette and typography
  • Agreed final files
Define the identity

03

Identity system

Quote based on scope

An expanded set of rules and applications to support the identity across channels.

  • Expanded visual system
  • Usage guidelines
  • Applications defined in scope
  • Digital identity guide
Review requirements

04

Expanded corporate identity

Quote based on scope

An identity system with selected corporate and content applications for the project.

  • Identity guidelines
  • Agreed corporate applications
  • Resources for social media or presentations
  • Organized file handoff
Define the scope

INITIAL CONVERSATION

Scope begins by understanding the problem.

Tell us what needs to change, who uses the system, and which constraints we should consider.

Discuss the challenge